St. Helens Riverwalk Designs Revealed

In an online open house, the City of St. Helens, Oregon recently revealed the preferred concept for their long-awaited riverwalk. Former industrial lands are one step closer to becoming a community gathering place with public access and recreation along the Columbia River.

The Mayer/Reed-led design transforms approximately half mile of the river’s edge into a linear park adjacent to old town and future mixed-use development. Meandering pathways, seating areas and overlooks will invite activity and memorable riverfront experiences such as skipping stones, bird watching, kayaking, exploring natural and cultural history or attending an outdoor concert. Riparian and shallow water habitat improvements will be inviting for fish and wildlife as well.

Construction of the first phase is planned to begin this summer. To learn more about the project visit the St. Helens Riverwalk Project website.


Mayer/Reed is always on the lookout for great talent, whether in landscape architecture or visual communications. We’re interested in connecting with well-rounded professionals to join our collaborative team of designers.

Are you a landscape architect or landscape designer with a passion for sustainable design? Please submit a letter of interest, resume and portfolio to Jeramie Shane,

Are you a graphic designer committed to helping people navigate the built environment? Please submit a letter of interest, resume and portfolio to Kathy Fry,

Mayer/Reed is an equal opportunity employer.

Posted January 15, 2022
Written by: Mayer/Reed
Categories: IN THE STUDIO 

Kathy Fry Begins Term as SEGD President

As a passionate advocate for the fields of visual communications and experiential graphic design, Mayer/Reed Principal, Kathy Fry, is driven to create opportunities for designers and to promote the values of community placemaking and design excellence. With her recent appointment to President of SEGD, the Society for Experiential Graphic Design, she plans to deepen the organization’s commitment to inclusive design practices, equitable access to design careers, a new web presence and the annual conference – this year in Portland, Oregon.

SEGD is a global multi-disciplinary association for professionals who plan, design and build experiences that connect people to place. The community of over 2,200 members from 35 countries includes graphic, information, media, interaction, exhibition and industrial designers; fabricators; architects; technology integrators; brand strategists; wayfinding specialists; students and teachers.

Read Kathy’s welcome letter and learn more about SEGD at

Improvements at OSU Reser Stadium Kick Off with a Bang

On Friday morning January 7, the aging west grandstand of Oregon State University’s Reser Stadium in Corvallis came down in a dramatic implosion. From our home offices, Mayer/Reed and countless others watched the event safely via live-streamed video, as the 3.5 second planned implosion made way for $153 million improvements. The demolition of the 1967 grandstand marks a pivotal moment in the project, the final phase of stadium upgrades which began two decades ago.

Completing Reser Stadium” is a design-build project led by Hoffman Construction, Populous and SRG Partnership that will modernize the facility and provide a first-class fan experience with expanded amenities and open circulation. A welcome center for prospective students and their families and a student wellness and urgent care clinic complete the multi-use program.

Mayer/Reed’s site planning establishes a new arrival sequence, pedestrian promenade and a west side entry plaza to support year-round activity. The design will enhance the arrival experience as fans gather and enter the stadium. The firm’s signage design completes the identity and wayfinding program from previous updates through this final phase of improvements.

This project is the culmination of Mayer/Reed’s 20 years of collaboration on the stadium upgrades which began with the feasibility master plan followed by three prior phases of modernization. The firm’s additional work in the OSU athletic district includes the Sports Performance Center, a parking garage and the Beth Ray Center for Academic Support.

The completed Reser Stadium Westside is expected to open by fall 2023. Go Beavs!

Image 1: Still from OSU video, Image 2: Rendering of Reser West Side

Posted: Jan 11, 2022
Written by: Mayer/Reed
Posted January 11, 2022
Written by: Mayer/Reed
Categories: PROJECTS