On August 24th, C-TRAN broke ground on construction of Vancouver, Washington’s first bus rapid transit line, “The Vine.” The enhanced bus system will connect the Westfield Vancouver Mall to downtown using articulated buses, raised boarding platforms, and a prepayment system for efficiency. Mayer/Reed collaborated with PIVOT Architecture to integrate “The Vine” identity, created by Nonbox, into the design of station signage and amenities—creating a readily recognizable and fully integrated brand experience for riders.
Imagery courtesy of Newlands and JLA